MicroWorld Technologies – Small Company, Giant Leap!!!
Posted on September 21, 2009
Filed Under Technology | 18 Comments

“Startups often create innovative products but do not have financial muscle, so MicroWorld turned to a partner that was mammoth in size.”
MicroWorld maybe small, but its ambitions are big. MicroWorld strives to offer cutting edge software security solutions to its customers worldwide. But to even get a nibble in the crowded security space, MicroWorld needed to prove that it possessed the technology required to address customer pains–a tough task for the company.
“We do not have huge resources for brand building as compared to established giants,” says the company’s founder and CEO, Govind Rammurthy. MicroWorld’s answer to being small was partnership with one of the world’s largest mail server providers, Deerfield Communications. Deerfield’s MDaemon mail server is used widely across the world.
MailScan, MicroWorld’s mail server content security and anti-virus software, was a perfect fit for MDaemon. Partnering with Deerfield turned the fortunes of MicroWorld. The company tapped into Deerfield’s channel partners and began establishing tie-ups with various resellers, vendors and technology providers.
MicroWorld’s entry into the U.K. market followed a similar pattern. It struck a deal with Paul Smith Computer Services, a leading software company in the U.K. that had many channel partners.
Today, the company has a large network of established partners in various countries- USA, Canada, Mexico, Brazil, Argentina, Chile, U.K, Norway, Sweden, France, Italy, Germany, Turkey, Netherlands, Belgium, Singapore, Hong Kong, Vietnam, and Indonesia.
All incoming and outgoing mail passes through the WinSock Layer at the server and client level. MicroWorld’s WinSock Layer (MWL) sits on WinSock Layer. All content passing through WinSock must pass through MWL, where it’s checked for any security-violating data. If such data is discovered, it is removed and the clean data is passed on to the application.
Simply having an innovative product doesn’t advance one in the race, especially when it comes to selling security products. The challenge was to offer 24/7 service.
“All established players earn a lot from customers and partners through various levels of paid support,” says Sunil Kripalani, VP of International Sales. “We are the only company offering free 24/7 technical supports not only to partners and customers but also to important prospects. This has helped us make real breakthroughs.”
MicroWorld has also explored the advantage of offering customized deals, which have enabled them to enter important segments and signup with some of the best names like Vodaphone, Australia and UK, Ford U.S, and WHO.
Watch the video related to technology communication
Future of Telecom and Consumers. Belgacom client event – 700 CEOs and CIOs by conference keynote speaker Dr Patrick Dixon. Future of communications, marketing, management, leadership, virtual teams and virtual organisations. Virtual meetings and distance learning. Future bandwidth, video streaming demand, convergence and divergence of technology. Future innovations in communication. Strategy for emerging markets and developed markets.Banks will become phone companies and telecom companies …
Help answer the question about technology communication
What are some of the newest communication technology? Many responders..?
I am doing a project on a new communication technology. We students can not pick the same topic. Some topics that is already taken is PDA, GPs, Mp3, hand-held computers, bluetooth, digital camera, iphone, ipod, etc. Could give a list of some of the newest communication technology. Many responders…Help!!
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18 Responses to “MicroWorld Technologies – Small Company, Giant Leap!!!”
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As we are in the 21st century, new technology is being developed. Ever since Edison discovered electricity, we have created tons of new technologies every generation: from the first car to space telescopes.
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Although passing mention of this idea had been made at many points in history, it was apparently the English scientist Robert Hooke who first gave a vivid and comprehensive outline of visual telegraphy to the Royal Society in a submission dated 1684; in it he outlined many practical details, but his system was never put into practice.
Over a hundred years later a French engineer, Claude Chappe and his brothers took up the challenge again and succeeded to cover France with a network of 556 stations stretching a total distance of 4,800 kilometres. It was used for military and national communications until the 1850s.
Many national services adopted signaling systems different from the Chappe system. For example, Britain and Sweden adopted systems of shuttered panels (in contradiction to the Chappe brothers' contention that angled rods are more visible). In Spain, the engineer AgustÃn de Betancourt developed his own system which was adopted by that state. This system was considered by many experts in Europe better than Chappe's, even in France.
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Nice Video. I really liked your video youtube can be a great asset for you. If you need any help getting your video exposed check out this site called tubeviews [dot net] It has really done wonders for me, I have build 3 channels up with videos at top in position and this is my forth channel i’m going to working on.
thanks for sharing good stuff man
you're all over the place here. Could you please simplify your question?
media and ICT has very important role toplay in todays world , characterised by hateredness and violence to a great extent. Today media is used as tool of communoication and propoganda by various sources. If we observe closely it is very clear that media in its urge to give the hottest news fast to their audience has forgotten the ethics. They never seems to think whether their news coverage helps to improve the situation or it by itself will worsen the existing situation. Many times crimes and violence is glorified in media. The indiscriminate reporting of race and communal clashes further result in filling hatredness in the minds of people and lead to further violence.
In its attempt to stay ahead in news media indiscriminatly publishes and relays the information ( it may be true) . This causes severe damage to the social fabric.
In this situation it is the duty of media to play a constructive role in keeping wold peace for following reasons.
… media has terrible influence on viewers, so if it relays positive information and highlights developments and good things around the world it will help in developing positive mentality among people.
Even when reporting crime and gory details, it should refrain from glorifying it. Instead should give true picture of incidents with a positive attitude so that it will help not to get provoked and to regret and disown negative tendencies.
It should highlight the benefits of peace through its variuous programs.
Even ICT is today abused by communalists,terrorists and other vested interests .. if alll these is avoided definitly there will be a better world.
Where was the banned video? I am disappointed. I am going to blog about how disappointed I am about your YouTube account, Mr. Dixon!
j/k Great speech as always.
Excelent speech!…Really we need people say the truth like Dr. Dixon.. thanks so much for sharing important information about the future with us.
Congratulations!!..excelent!!
I am following Patrick on Twitter & Youtube he is one of the best key note speakers I have ever heard. I have listened to Chris Anderson live in Vegas (The Long Tail) and he was great but Patrick takes the cake at the moment. I would really like to see PD live one day. Any chance you will be in Australia at all?
Brendon Watson
Hmmmm….your question is not quite understandable. But suffice to say that Technology in general follows Moore's Law, and communications technology is a subset of computer technology, so it should apply as well.
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Internet Camera! take a picture and it uploads automatically to sites like Flickr!
multi player games on Internet and handhelds!
Google maps and trip planning.
Youtube, instant entertainment for the masses!
evolving standards in Email delivery (push imap…)
those are just the ones that came to mind…. and I use them all!
Embedded subcutaneous cell phones that have no external hardware and charge themselves from bio-chemical symbiosis with body fluids. Voice activated and visual "injection" into the optical cortex and aural processing centers – hell may as well throw olfactory I/O and "the sex channel" to allow you to share those special moments with your A-list black book entries.
The cell bill will be killer….
is this the biggest title ever?
The banned video was an ad for xbox with a baby flying through the air, aging to an old man and diving into a coffin.